Job Summary:
We are seeking a Marketing Executive with expertise in digital marketing and Artificial Intelligence to join the team and spearhead our growth campaign. At Agile Loop, you will play a crucial role in building strategies to promote our product and educate a global audience.
Key Responsibilities:
AI-Infused Marketing Strategy:
Develop and execute comprehensive marketing strategies that incorporate AI-driven insights to identify target audiences, optimize content, and enhance customer engagement.
Digital Campaign Management:
Plan, implement, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, and content marketing, ensuring maximum reach and impact.
Data Analysis and Insights:
Utilize AI tools and analytics platforms to gather, analyze, and interpret data related to marketing performance. Use these insights to refine strategies and enhance ROI.
Content Creation:
Collaborate with various teams to create content, including, articles, infographics, and videos, that resonate with a global audience.
Lead Generation:
Generate high-quality leads through AI-powered lead scoring and nurturing, collaborating with the sales team to ensure a seamless handoff of leads.
Brand Management:
Contribute to the development and maintenance of a strong brand presence, ensuring brand consistency across all marketing materials and communication channels.
Competitor Analysis:
Stay updated on the industries; AI, GAI, ML, RL, and competitor activities, using various tools to gain a competitive edge and adapt marketing strategies accordingly.
Budget Management:
Efficiently manage the marketing budget, allocate resources effectively, and track expenditures to optimize ROI.
Qualifications:
- Bachelor’s degree in Marketing, Business or equivalent, MBA or certification in Artificial Intelligence related fields is a plus
- Proof of a track record in digital marketing with a distinct understanding of the AI industry.
- Profound knowledge of platforms and AI tools that may be incorporated for marketing automation and analytics.
- Proven track record in SEO, SEM, social media marketing, and content creation.
- Exceptional communication and interpersonal skills.
- Creative thinking and problem-solving are innate skills required to foster innovative marketing solutions.
- Self-motivated, data-driven, and the ability to thrive in a collaborative team environment.