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Marketing Executive

Job Summary:

We are seeking a Marketing Executive with expertise in digital marketing and Artificial Intelligence to join the team and spearhead our growth campaign. At Agile Loop, you will play a crucial role in building strategies to promote our product and educate a global audience.

Key Responsibilities:

AI-Infused Marketing Strategy:

Develop and execute comprehensive marketing strategies that incorporate AI-driven insights to identify target audiences, optimize content, and enhance customer engagement.

Digital Campaign Management:

Plan, implement, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, and content marketing, ensuring maximum reach and impact.

Data Analysis and Insights:

Utilize AI tools and analytics platforms to gather, analyze, and interpret data related to marketing performance. Use these insights to refine strategies and enhance ROI.

Content Creation:

Collaborate with various teams to create content, including, articles, infographics, and videos, that resonate with a global audience.

Lead Generation:

Generate high-quality leads through AI-powered lead scoring and nurturing, collaborating with the sales team to ensure a seamless handoff of leads.

Brand Management:

Contribute to the development and maintenance of a strong brand presence, ensuring brand consistency across all marketing materials and communication channels.

Competitor Analysis:

Stay updated on the industries; AI, GAI, ML, RL, and competitor activities, using various tools to gain a competitive edge and adapt marketing strategies accordingly.

Budget Management:

Efficiently manage the marketing budget, allocate resources effectively, and track expenditures to optimize ROI.

Qualifications:

  • Bachelor’s degree in Marketing, Business or equivalent, MBA or certification in Artificial Intelligence related fields is a plus
  • Proof of a track record in digital marketing with a distinct understanding of the AI industry.
  • Profound knowledge of platforms and AI tools that may be incorporated for marketing automation and analytics.
  • Proven track record in SEO, SEM, social media marketing, and content creation.
  • Exceptional communication and interpersonal skills.
  • Creative thinking and problem-solving are innate skills required to foster innovative marketing solutions.
  • Self-motivated, data-driven, and the ability to thrive in a collaborative team environment.
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